deadderek wrote: ↑March 12th, 2021, 3:54 amAlphagaia wrote: ↑March 11th, 2021, 9:05 pm I honestly think Merch is a big reason Afterlife exists.
I once did some digging and even ATC gave them lots of 'easy' merch/ royalties money which is often overlooked. Highlights being a German GB themepark ride (complete with hotel and a floor of GB rooms) and that VR thing from the VOID.
Afterlife was made because of...merchandise?
ATC merchandise sat on shelves collecting dust and hit clearance racks. Even our much beloved Ecto Cooler eventually was being sold for 33 cents a can at Big Lots.
Just like its performance at the box office,
Ghostbusters (2016) may not have done as much in merch as the studio hoped, but I would not use that (or straggling unsold toys) to come to the conclusion that it did not do well merch-wise. The cost-to-profit ratio is probably different for every kind of merchandise they produced, and unlike the making of the movie itself, I think the ratio there is pretty much in the black from the beginning, since any given toy costs less than they sell it for. Also, even if the movie was hugely popular, some percentage of perishables are always going to end up at Big Lots! style stores -- don't tell me you've never seen any Marvel-branded food at a Big Lots!, and we all know those are $1b+ grossers.
More importantly,
any new
Ghostbusters movie moves
allGhostbusters merch. The reboot brought that incomplete DVD of "The Real Ghostbusters" to shelves. Sony repackaged the original and several other unrelated movies from their catalog for Walmart with the iron-on patches in the plastic wrap. They sold stickers and notepads and flash drives and pencil tins that just had the logo on it. There were new lines of 1984 action figures, the digibook with the 4K remastered editions went back out to stores, and they probably sold a ton of digital copies. So on and so forth.
Afterlife has already resulted in The Video Game being remastered and pushed to various platforms, the "Real Ghostbusters" toy revival, another round of food merchandise trickling out, more IDW comics, more Funkos, etc. Wouldn't be shocked to see a new repackage of the discs in the now OOP 35th Anniversary Steelbook get released when
Afterlife finally opens.
Anyway, I think we can now definitively say (and I would've guessed this to begin with) that
Afterlife is not moving up: Sony has pushed
Venom 2: There Will Be Carnage to September.
https://www.hollywoodreporter.com/heat- ... ium=social