It's pretty much gaurenteed to do better than Answer the Call.
It will open at #1 for sure, but what kind of staying power will it have?
I know I'll be doing my part if it's good. I'll be going once a week until it's not showing anymore.
This kind of movie is so difficult to predict. It would be much easier if GB16 wasn't part of the equation, but it is.
With Ghostbusters I'm never sure what people want from the movie. Ghostbusters is an odd property. Will people be disappointed if they don't laugh? If they don't laugh but are thrilled and have an emotional connection, will that be enough? Also, with reviews and rottentomatoes, this movie has a giant bullseye on it. The narrative a lot of pop culture writers have right now on GB2020 is: The bad guys won since this isn't a ATC sequel. Now we add the "Stranger Things" rip off that has been talked about and...it's a lot. A lot to overcome. General John Q movie goer doesn't care about most of that...but Rottentomatoes is becoming more and more important to the buying of tickets.
I'm going to predict that movie reviews will love the main story but complain the OG Ghostbusters are shoehorned into a plot that they don't think needs them. That's my prediction for how movie reviewers will come at this movie.
This summer is a bit of a crap shoot. There's no big Marvel movie. I think the biggest thing in Ghostbusters way is Wonder Woman 2 and Jungle Cruise.
Right now I'd say 60-65 million should be in reach. If the buzz and hype stay at the current levels. I still think that Sony is leaving money on the table by not having a number "3" in the title. People hear "Ghostbusters 3: Afterlife" and it just sounds like something not to be missed. That this is the Ghostbusters universe you remember. Marketing can get that across but the title is everything. It's such a mistake.
The world was been waiting for a 3rd Ghostbusters movie for 25 years or more. Remind them they are going to get it. I think a simple "3" to the title means an additional 10-20 million on opening weekend alone. Why? How many people didn't even click on the trailer because they assumed it was a sequel to GB16? A simple 3 fixes so much. It gets more attention, more attention is more eyeballs, more eyes balls is more butts in seats.
Sony, Jason, Ivan...Tom...if you are reading this. Do some research on this and add the "3". Please. It's the simplest most harmless thing and it will make a huge difference.